In this presentation, we will explore how Infobip has transformed its logging infrastructure across more than 35 locations by implementing a centralized logging solution using Azure Data Explorer (ADX). We will begin by discussing the challenges we faced with our previous systems, such as Graylog and Logstash, and how ADX has effectively addressed these issues. Our presentation will include a brief overview of the architecture of our current solution, highlighting the integration of ADX with our existing knowledge and experience. We will also discuss potential improvements to further optimize our logging capabilities. Finally, we will demonstrate how centralized logging empowers us to harness the full potential of our logs through AI, driving enhanced insights and operational efficiency.